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Boost Your Online Presence with These 5 Must-Follow Website Design Trends for 2023

Website design trends are constantly evolving since back in the days of primitive internet, the weird sounds of the cogs turning for dial up internet and, of course, basic text-focussed HTML pages.

These days, designers are constantly experimenting with new visuals and styles to make websites more interative, engaging and visually appealing.

Let’s look are some of the top website graphic design trends we expect to see grow in 2023:

1) Minimalism is still going strong

While we do see some websites bucking the trend, the phrase “less is more” still rings true today.

Minimalist, responsive design remains a popular choice for web designers, using simple, clean lines and a limited color palette. This creates helps to create a recognisable brand and a simplified user experience as well as making it easier to navigate through the website.

2) Dark mode continues to grow

Dark mode has been a growing trend in web and app design for several years now, and it shows no signs of slowing down this year either.

It creates not only a sleek and modern look to websites, but it also reduces eye strain and improves the readability of text. As we spend more and more time looking at the screen, this creates a better user experience, making it easier for users to browse websites for longer periods.

3) Typography is bold

This year designers are expected to continue to experiment with bold and eye-catching typography.

Large and expressive typefaces are being used to make a statement and create a visual hierarchy, while bold colors and contrast are being used more often to make text stand out.

4) Abstract design is coming back

Abstract imagery, using simple and colourful shapes and patterns are becoming back, adding a touch of creativity and playfulness to responsive website design.

You are likely to see that designers are experimenting with irregular shapes, organic lines, and vibrant colors to create unique and memorable visuals that capture the visitors attention.

5) Interactive elements are all the rage

Interactive elements, such as loading and scroll animation, gaming elements, hover effects and micro-interactions are becoming increasingly popular in responsive web design.

These elements add an extra layer of interactivity and engagement, making websites more memorable and enjoyable to use.

Final thoughts…

Designers are constantly experimenting with a range of new techniques and styles to create more engaging, easy to use and visually appealing websites.

By keeping up with the latest trends, web designers can create responsive websites that stand out and showcase your brand more effectively while providing users with a memorable and more enjoyable browsing experience.

Check out our recent article on 5 top design tips for your website and check out our blog for the latest web design trends and tips.

Paul Greene

Paul Greene

Hi, I'm Paul. I'm a Glasgow-based website designer who has been working in this field for the past 8 years. Specialising in responsive web design and digital marketing, I'm passionate about creating brands. I like bringing out and developing a brand's personality and teling your stories. Get in touch to discuss anything about responsive website design, tech or marketing.

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